meshmarketing is a one-day event
about what’s next for marketers,
advertisers, brands & communicators.
Connect, share and be inspired.
Measuring Influence |
Community, Outreach |
Social Networking: Google+ & Facebook |
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 Steve Rubel Edelman |
 Dave Kerpen Likeable Media |
 Patrick Gladney Social Media Group |
 Scott Lake Swix |
 Mathew Ingram GigaOm & mesh co-founder Moderator |
Panel: Monitoring has become an integral part of the social media landscape. The challenge facing many companies is figuring out what the data means and what to do with it so they can make smart strategic and tactical decisions. This panel looks at pulling intelligence and insight from social media after it has been monitored and filtered.
 Marcus Wilson IdeaPaint |
 Marcus Sheridan The Sales Lion |
 Mark Evans ME Consulting & mesh co-founder Moderator |
Panel: It seems like the old adage that ”Content is King” is alive and well as more companies recognize that providing existing and potential customers with a steady flow of content (blog posts, videos, whitepapers, case studies, podcasts, photos) is a great way to drive engagement, loyalty and stickiness.
 Benjie Levy Score Media |
 Nina Sohi Blu Trumpet |
 Andrew Osis Poynt |
 Stuart MacDonald FreshBooks & mesh co-founder Moderator |
Panel: In a world in which the PC is surely but slowly fading into the background, what does the emergence of mobile computing meant to marketers when it comes to reaching consumers and driving sales?
 Gail Gabrielle Ordogh Real Sports |
 Sheldon Levine Sysomos |
 Dorothy Steel Invest Ontario |
 Michael O’Connor Clarke Media Profile Moderator |
Panel: For all the talk about best practices and tools, the best advice about using social media comes from companies and people on the front lines who can provide real-world insight into how to leverage social media to drive awareness, customer service and sales.
 Rod Smith IBM |
 Joe Fernandez Klout |
Stuart MacDonald FreshBooks & mesh co-founder Moderator |
Panel: Analyzing and Leveraging Big Data How can you measure, analyze and leverage the growing mountain of data to make smarter strategic and tactical decisions? How do you determine the most relevant metrics, and what are the best approaches and tools to use?
 Felicia Yukich Four Seasons Hotels & Resorts |
 Joanna Track Dealuxe |
 Jason Lonsdale TAXI |
Mark Evans ME Consulting & mesh co-founder Moderator |
Panel: A growing number of luxury brands are using digital marketing and social media to reach and engage with consumers. How are their approaches, efforts and campaigns different than non-luxury brands? Is the use of digital marketing hurting or helping luxury brands?
 Kunal Das Microsoft |
 Krista LaRiviere gShift |
Stuart MacDonald FreshBooks & mesh co-founder Moderator |
Panel: With the growth of social media and the real-time Web, how is searching changing and where is it going? What’s the impact on search engine optimization and search engine marketing?
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Marcus Sheridan The Sales Lion |
Workshop: Let’s face it, most business blogs are boring. And frankly, they’re just not telling shoppers and consumers what they really want to hear. In this session, Marcus Sheridan will not only show seven powerful ways by which businesses will gain huge SEO and branding visits through content, but he’ll also take the audience to the ‘next level’ of understanding how consumers think, feel, and the things they truly want to be reading about.
To see when these sessions are scheduled, please refer to the full schedule.
