Janice is a social media strategist with a creative director background. A leader in the arena, Janice and her team have conceived, developed and executed social media programs and technologies for such brands as TSN, BlackBerry, TD Canada Trust, PlayStation, Intel and Hershey. Currently Janice heads up Horizon Studios helping clients socialize their brands, empower customer engagement and bring communities to live across the social media space.
She is considered a pioneer brand builder in Facebook, having executed initiatives in the space since 2006. She is on the advisory board for MaRS Discovery District and served as a judge for the Cannes Lions 2009 Advertising awards. Janice won several awards for her ground-breaking work for the TD Canada Trust Money Lounge and SPLIT IT application on Facebook. Most recently Janice and her team led the launch of the TSN Facebook program with an ongoing fan engagement strategy for the sports broadcaster. She also led the strategy and user experience team for RIM BlackBerry’s Global Social Media Platform across multiple social channels.
Janice has held such roles as, VP Strategy and User Experience at Syncapse, GM/Creative Director Social Media at Sharpe Blackmore Euro RSCG, Creative Director at Segal/Interpublic and Creative Director at Armstrong Partnership.
Janice Diner
Horizon Studios
Janice is a social media strategist with a creative director background. A leader in the arena, Janice and her team have conceived, developed and executed social media programs and technologies for such brands as TSN, BlackBerry, TD Canada Trust, PlayStation, Intel and Hershey. Currently Janice heads up Horizon Studios helping clients socialize their brands, empower customer engagement and bring communities to live across the social media space.
She is considered a pioneer brand builder in Facebook, having executed initiatives in the space since 2006. She is on the advisory board for MaRS Discovery District and served as a judge for the Cannes Lions 2009 Advertising awards. Janice won several awards for her ground-breaking work for the TD Canada Trust Money Lounge and SPLIT IT application on Facebook. Most recently Janice and her team led the launch of the TSN Facebook program with an ongoing fan engagement strategy for the sports broadcaster. She also led the strategy and user experience team for RIM BlackBerry’s Global Social Media Platform across multiple social channels.
Janice has held such roles as, VP Strategy and User Experience at Syncapse, GM/Creative Director Social Media at Sharpe Blackmore Euro RSCG, Creative Director at Segal/Interpublic and Creative Director at Armstrong Partnership.